New Ford Vehicles at Parrish Ford

Recent Price Drop!
Reduced by $6,342 since Dec 02, 2023

2023 Ford F-150 Lariat



In Stock

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Vehicle Information

VIN: 1FTFW1E51PFD20681
Stock #: P20681
Model Code: W1E
  • Body Style 4D SuperCrew
  • Exterior Color Avalanche Gray
  • Interior Color Black
  • Fuel Economy
    City/Highway 17/22 MPG
  • Engine 5.0L V8 Engine with Auto Start-Stop Technology and Flex-Fuel Capability
  • Transmission 10-Speed Automatic / 4WD
  • Bed length 5-1/2' Box

Highlighted Features

Feature availability subject to final vehicle configuration. Please reference window sticker for more info.

Dealer Comments

At Parrish Ford, we pride ourselves in having NO SURPRISE PRICING. Unlike our competition, we do NOT artificially lower our price just to add it back with processing fees and freight charges which will add back $1,500 to $2,400 to their advertised price. Rest assured, this New 2023 Ford F-150 at Parrish Ford was priced HONESTLY with a NO SURPRISE PRICE. Additional rebates such as an Owner Loyalty Rebate, a Conquest Rebate, Military Appreciation Bonus Cash, First Responder Bonus Cash, or College Student Purchase Program may also be available. Please allow us to check for these additional savings by contacting us.

**NO PROCESSING FEE saving you up to $800 our competition adds back to their online prices**, 4WD. 5.0L V8 10-Speed Automatic


Opening its doors in 1939, Parrish Ford is a family owned and operated dealership which is recognized by Ford Motor Company as being a leader in customer satisfaction. Known for NOT charging a processing fee, we can save you several hundreds when compared to our Richmond area competition. REQUIRES FINANCING WITH FORD CREDIT

All Features

  • Daytime Running Lamps
  • Fog Lamps-Led
  • Fully Boxed Steel Frame
  • Headlamps - Auto High Beam
  • Headlamps - Autolamp (On/Off)
  • Power Mirrors
  • Power Sliding Rear Window W/Defrost & Privacy Tint
  • Remote Tailgate Release
  • Tail Lamps - Led
  • Trailer Sway Control
  • Zone Lighting
  • Blis W/Cross-Traffic Alert
  • Class Iv Trailer Hitch W/ Smart Trlr Tow Connector
  • Fordpass Connect 4G Hotspot Telematics Modem
  • Intelligent Access W/Push Button Start
  • Lane-Keeping System
  • Post-Collision Braking
  • Pre-Collision Assist W/Aeb
  • Reverse Brake Assist
  • Reverse Sensing And Rear View Camera
  • Siriusxm W/360L- Na Ak&Hi
  • Sync4 12" Scrn W/Applink
  • 10-Way Pwr Drv & Multi-Adj Pwr Frt Pass
  • 12" Productivity Screen
  • A/C W/Dual Climate Control
  • Adjust Pedals W/Memory
  • Ambient Lighting-One Color
  • Auto Dim Rearview Mirror
  • Htd/Ventilated Frt Seats
  • Leather Trimmed Seats
  • Leather Wrapped Str Wheel
  • Pwr Driver/Pass Lumbar
  • Advancetrac With Rsc
  • Airbags - Front Seat Mounted Side Impact
  • Airbags - Safety Canopy
  • Ctr High Mount Stop Lamp
  • Securicode Keyless Keypad
  • Securilock Anti-Theft Sys
  • Sos Post-Crash Alert Sys
  • Tire Pressure Monit Sys

LARIAT High

    Bed Utility Package

      Navigation Discount

        Ford Co-Pilot360â„¢ Assist 2.0

          LARIAT Sport Appearance Package

            Trailer Tow Package

              Navigation Discount

                LARIAT Sport Appearance Package Discount

                  FX4 Off-Road Package

                    LARIAT High Discount


                      • Bed Utility Package
                      • Equipment Group 502A High
                      • Ford Co-Pilot360 Assist 2.0
                      • FX4 Off-Road Package
                      • Lariat Sport Appearance Package
                      • Trailer Tow Package
                      • 8 Speakers
                      • AM/FM radio: SiriusXM with 360L
                      • Radio data system
                      • Radio: B&O Sound System by Bang & Olufsen
                      • Air Conditioning
                      • Automatic temperature control
                      • Front dual zone A/C
                      • Rear window defroster
                      • Memory seat
                      • Pedal memory
                      • Power driver seat
                      • Power steering
                      • Power windows
                      • Remote keyless entry
                      • Steering wheel mounted audio controls
                      • Speed-sensing steering
                      • Traction control
                      • 4-Wheel Disc Brakes
                      • ABS brakes
                      • Dual front impact airbags
                      • Dual front side impact airbags
                      • Emergency communication system: SYNC 4 911 Assist
                      • Front anti-roll bar
                      • Front wheel independent suspension
                      • Low tire pressure warning
                      • Occupant sensing airbag
                      • Overhead airbag
                      • Power Tailgate
                      • Brake assist
                      • Electronic Stability Control
                      • Exterior Parking Camera Rear
                      • Auto High-beam Headlights
                      • Delay-off headlights
                      • Front fog lights
                      • Fully automatic headlights
                      • Inclination/Intrusion Sensor Removal
                      • Panic alarm
                      • Security system
                      • Speed control
                      • Auto-dimming door mirrors
                      • Box Side Decals
                      • BoxLink
                      • Bumpers: chrome
                      • Chrome Single-Tip Exhaust
                      • Dark 2-Bar & 1 Minor Bar Style Grille
                      • Heated door mirrors
                      • LED Box Lighting
                      • LED Projector w/Dynamic Bending Headlamps
                      • LED Sideview Mirror Spotlights
                      • Power door mirrors
                      • Power-Deployable Running Boards
                      • Rear step bumper
                      • Tailgate Step w/Tailgate Work Surface
                      • Turn signal indicator mirrors
                      • Adjustable pedals
                      • AppLink/Apple CarPlay and Android Auto
                      • Auto-dimming Rear-View mirror
                      • Center High-Mounted Stop Lamp CHMSL Camera Removal
                      • Compass
                      • Connected Built-In Navigation
                      • Driver door bin
                      • Driver vanity mirror
                      • Front reading lights
                      • Garage door transmitter
                      • Heated steering wheel
                      • Illuminated entry
                      • Interior Work Surface
                      • Intersection Assist
                      • Outside temperature display
                      • Overhead console
                      • Passenger vanity mirror
                      • Rear reading lights
                      • Rear seat center armrest
                      • SYNC 4 w/Enhanced Voice Recognition
                      • Tachometer
                      • Telescoping steering wheel
                      • Tilt steering wheel
                      • Tray Style Floor Liner (47W)
                      • Trip computer
                      • Voltmeter
                      • Wireless Charging Pad
                      • 2nd Row Heated Seats
                      • Front Bucket Seats
                      • Front Center Armrest
                      • Heated front seats
                      • Power passenger seat
                      • Split folding rear seat
                      • Ventilated front seats
                      • Extended Range 36 Gallon Fuel Tank
                      • Passenger door bin
                      • 360 Degree Camera
                      • Class IV Trailer Hitch Receiver
                      • Integrated Trailer Brake Controller
                      • Alloy wheels
                      • Chrome wheels
                      • Wheels: 18" Chrome-Like PVD
                      • Wheels: 20" 6-Spoke Dark Alloy Painted Aluminum
                      • Variably intermittent wipers
                      • Electronic Locking w/3.31 Axle Ratio
                      • **NO PROCESSING FEE saving you up to $800 our competition adds back to their online prices**

                      Warranty

                      • 3Yr/36,000 Bumper / Bumper
                      • 5Yr/60,000 Powertrain
                      • 5Yr/60,000 Roadside Assist
                      • 8Yr/100,000 Hybrid Battery
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                      Customer Reviews

                      What a refreshing car buying experience! I felt like I was dealing with my family throughout the process, and there really were "no hidden fees". ~ J Sands 

                      We have probably purchased over 2 dozen vehicles … over the years and this experience was the best of all. No more bait and switch, sit around for hours (when they tell you it will be quick and easy), and hidden costs (processing fees, undercarriage treatments, extended warranties with severe limitations...). Parrish Ford cuts through all of this baggage and gets you in and out in no time with only what you need and nothing you don’t.~ D Brazda 

                      If you are looking for a pleasant experience when purchasing your next vehicle, go no further.~ C Latimer 

                      May not represent actual vehicle. (Options, colors, trim and body style may vary)

                      

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