Privacy Policy

Parrish Motor Company Inc dba Parrish Ford (“Dealership” or “we” or “us”) respects your privacy and the information that you have entrusted to us. This Privacy Policy describes our collection, use and disclosure of the information we may collect from you whenever you visit the Dealership’s physical location(s) or website(s) (hereinafter a “Site” and collectively the “Sites”), or otherwise access any of our other products, services, and content (hereinafter “Services”). This Privacy Policy applies to all visitors and customers of our Sites, including those consumers and/or customers who apply for and/or receive financing for personal, family or household purposes. If you become an inactive customer, or if we close or suspend your account, we will continue to adhere to the Privacy Policy in place when we collected your personal information as long as we retain it in our databases. We may delete any or all of your information at any time without notice to you or for any reason or no reason unless we are otherwise required by law or retain it. You may have other privacy protections under state laws and we will comply with any applicable state laws when we disclose information about you.

FACTS

What does Parrish Ford do with your personal information?

 

Why?	Financial companies choose how they share your personal information. Federal law gives consumers the right to limit some but not all sharing. Federal law also requires us to tell you how we collect, share, and protect your personal information. Please read this notice carefully to understand what we do.
What?	The types of personal information we collect and share depend on the product or service you have with us. This information can include: social security number, income, account balances, payment history, credit information, and employment information. When you are no longer our customer, we continue to share your information as described in this notice.
How?	All financial companies need to share customers’ personal information to run their everyday business. In the section below, we list the reasons financial companies can share their customers’ personal information; the reasons Parrish Ford chooses to share; and whether you can limit this sharing.

 

Reasons we can share your personal information	Does Parrish Ford share?	Can you limit this sharing?
For our everyday business purposes – such as to process your transactions, maintain your account(s), respond to court order and legal investigations, or report to credit bureaus	Yes	No
For our marketing purposes – to offer products and services to you	Yes	No
For joint marketing with other financial companies	Yes	No
For our affiliates’ everyday business purposes – information about your transactions and experiences	No	We don’t share
For our affiliates’ everyday business purposes – information about your creditworthiness	No	We don’t share
For our affiliates to market to you	No	We don’t share
For non-affiliates to market to you	No	We don’t share

 

What we do
How does Parrish Ford protect my personal information?	To protect your personal information from unauthorized access and use, we use security measures that comply with federal law. These measures include computer safeguards and secured files and buildings.
How does Parrish Ford collect my personal information?	We collect your personal information, for example, when you apply for financing, apply for a lease, pay us by check, give us your contact information, or show us your driver’s license. We also collect your personal information from others, such as credit bureaus, affiliates, or other companies.
Why can’t I limit all sharing?	Federal law gives you the right to limit only: sharing for affiliates’ everyday business purposes, sharing for affiliates to market to you, and sharing for nonaffiliates to market to you. State laws and individual companies may give you additional rights to limit sharing.

 

Definitions

Affiliates – Companies related by common ownership or control. They can be financial or nonfinancial. Parrish Ford has NO affiliates. Nonaffiliates – Companies not related by common ownership or control. They can be financial or nonfinancial. Parrish Ford does NOT share with nonaffiliates so they can market you. Joint Marketing – A formal agreement between nonaffiliated financial companies that together market financial products or services to you. Parrish Ford’s joint marketing partners include finance companies.

 

Questions?

Call (804)556-4444

Messaging Privacy Policy 

Parrish Motor Company Inc dba Parrish Ford (“we,” “us,” “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect and use information about you when you opt-in to receive SMS messages from us. 
 
Information We Collect 
When you opt-in to receive SMS messages, we collect: 
How We Collect Your Information 
We may collect your information directly from you, such as when you complete a form or contact us or automatically, such as when you interact with our website. 

How We Use Your Information 
We use your information to: You can opt out of receiving SMS messages at any time by replying STOP to any message we send you. 

To Whom We Disclose Your Information 
We may disclose your information to our affiliated companies; to third party service providers, business advisors, or consultants who provide services to us; in connection with a merger, acquisition, reorganization, restructuring, financing transaction or sale of assets; as required by law or administrative order; to assert claims or rights or to defend against claims.
We do not share your personal information, phone number, or SMS consent opt-in data with third parties or affiliates for marketing or promotional purposes. 

Protection of Information 
We take steps to protect your information against unauthorized use or disclosure.  

Updates 
We may periodically update this privacy policy. If we make material changes that have a substantive and adverse impact on your privacy, we will provide notice on this website prior to the change becoming effective. We encourage you to periodically review this page for the latest information about our privacy practices. 

How to Contact Us  
You may also contact us directly at 804-556-4444.

Recurring Message Terms and Conditions 

By opting in to receive SMS messages from Parrish Motor Company Inc dba Parrish Ford (“we,” “us,” “our”), you agree to these Terms and Conditions (Terms). 

SMS Messaging Service 
By providing my phone number, I consent to receive SMS text messages from Parrish Ford for appointment reminders, marketing messages, and general two-way communication concerning inquiries on vehicles for sales or your vehicle in our service department for repairs or maintenance. 

Message Frequency 
You will get more than one message from us unless you opt-out, and while messaging frequency varies, you will likely receive messages only when you have an immediate business concern with us.  Parrish Ford reserves the right to alter the frequency of messages at any time to increase or decrease the total number of messages. Parrish Ford and its carriers are not liable for delays or undelivered messages. 

Message and Data Rates 
Message and data rates may apply based on your mobile carrier’s terms. 

Cancellation/Opt-Out Instructions 
You can opt out of receiving SMS messages at any time by replying STOP to any message we send you. After you opt out of text messaging, you may receive one additional message confirming your request has been processed.